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US Smartphone Ownership Heavily Linked to Income Level and Age

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nielsen-smartphone_income-and-age1.jpgSmartphone penetration is closely linked to income and age levels, according to survey results released in February 2012 by Nielsen. Increased levels of smartphone penetration correlated with higher income levels among all age groups studied, with the greatest disparity between those making over $100k per year and those under $15k per year seen among those aged over 45, and the least amount of disparity for those between the ages of 18 and 24. (more…)


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