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US online spend is forecast to grow 23.3% this year, according to a February 2012 forecast from eMarketer. The fastest-growing categories will be video (54.7%), sponsorships (27%), and search (27%), although banners (19.8%) and lead generation (18.5%) will also see double-digit growth. And after declining by 31% in 2011, email ad spending is expected to grow 3.1% this year.
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US Online Ad Spend to Grow 23.3% in 2012
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