The proportion of consumers in the US who own a smartphone is almost on par with the proportion owning a feature phone, according to [pdf] a report released in January 2012 by Google. 38% of US consumers responding to Phase 2 of the survey, conducted in September and October 2011, reported ownership of a smartphone, up 22.5% from 31% of respondents to Phase 1 of the survey, conducted in January and February 2011. By contrast, during that time period, the proportion reporting ownership of a feature phone dropped 17% from 47% to 39%. (more…)
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US Consumers Shifting from Feature Phones to Smartphones
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