July Retail Email Volume Up 13% YOY

The top online retailers sent each of their subscribers 3.1 promotional emails on average during the week ending July 29, 2011 (last full week of July), according to Chad White, research director at Responsys and author of the Retail Email Blog. That’s down 2% week-over-week, up 1% from where it was four weeks ago, and up 13% year-over-year.
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